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Nick Brown • Jun 24, 2021
3 'Follow Along With Me' Workout Videos to Start Off Your Personal Trainer YouTube Channel
Creating engaging videos for your audiences.
The purchase journey of a customer has shifted to digital platforms. Therefore, businesses should invest in platforms like YouTube channels, websites, or social media to keep up and track the consumer's journey. A personal trainer can use a YouTube channel to showcase expertise, offer tips, and give potential members a hint of what to expect from them. You can create easy 'follow along with me'
workout videos that potential members can use to self-train at home.
The objective of 'follow along with me'
workout videos is to create a following, an engaged audience, as well as a marketing channel. Below are a few video ideas to kick-start your YouTube channel.
1. Workout Exercises for Beginners
Many people envy their physically fit counterparts; however, they lack the inspiration to begin exercising. As a personal trainer, you'll need to create simple routines that gym enthusiasts can utilize to get started.
These simple videos will also serve as lead magnets to people who are scared of the fitness journey. The videos will spark a relationship with your subscribers or viewers who'll eventually subscribe to your gym membership.
Here are some workout exercises to incorporate:
- Squats: Squats increase lower body strength as well as enhance the flexibility of hips. They involve a large chunk of muscle which results in high-calorie burning. Encourage your members to take three sets of twenty rounds each.
- Push-Ups: Push-ups are simple exercises that result in massive changes because of the numerous muscles involved. The workout video should consist of 3 sets of 10 push-ups. While demonstrating the exercise, ensure the body core and neck are tight, and shoulders are pulled down and back.
- Planks: Planks are practical exercises that target the entire body muscles, emphasizing abdominal muscles. It stabilizes the core without straining the back, which occurs with sit-ups. Demonstrate 2-3 sets with 30-second holds before resuming the workout.
2. Weight Loss Exercises
According to CDC, the prevalence of obese people in the US stood at 42% in 2018. The figure indicates a massive market of citizens who need weight management to become healthy as well as avoid risks associated with obesity.
Weight loss videos can help your gym to connect with the nutrition and lifestyle issues of society. You can also incorporate a call to action inviting members for a comprehensive weight loss program.
Some of the workout videos you can incorporate include:
- Burpee: A burpee aims to strengthen your abdomen, hips, buttocks, chest, shoulders, as well as legs. The routine uses full body weight for resistance leading to better muscle strength and endurance. By conducting 20 burpees per minute, you can burn up to 250 calories— the calorie count increases with intensity.
- Jumping Lunges: Athletes use jumping lunges to develop strong and lean legs. It can also help your weight loss journey by boosting your heart rate. Jumping lunges also strengthens the quads, hamstring, calves, as well as glutes.
- Mountain Climbers: The mountain climber technique is a quick and easy way to burn calories. The posture and quick movements strengthen the upper body, buttocks, as well as hamstrings.
3. Workout Videos for Seniors
Medical experts recommend that senior citizens remain active
to avoid health complications. It's essential to avoid heart conditions, arthritis and boost your immune levels. As a personal trainer, you'll benefit from a diverse membership — elderly members have a flexible schedule making them ideal candidates for off-peak hours.
Some of the videos you can create include:
- Resistance band workouts
- Bodyweight workouts like bird dog squats to a chair and side-lying circles
- Chair yoga
- Dumbbells
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